The Utah Office of Tourism is pleased to announce effective immediately the appointment of Canuckiwi Ltd. as its representation firm in Australia and New Zealand. Canuckiwi Ltd, headed by its Director, Corey Marshall, will look after travel trade strategy, PR and media efforts, and industry alignment across both Countries with their team members on both sides of the Tasman.
“We are thrilled to add the State of Utah to our client portfolio. We are excited to align and enhance “Utah Life Elevated®”, “The Greatest Snow on Earth®”, and “The Mighty Five®” messaging through cooperative strategies with key wholesale and trade partners and awareness with key media stakeholders”.
Video assets sharing each of the dedicated summer and winter brand messaging can already be found on the dedicated Utah Tourism Video channel www.youtube.com/utahtourism
Additionally, the Utah Office of Tourism just launched their new 2014/15 winter ad campaign on Wednesday, October 29th, which can be seen at www.findyourgreatest.com
The appointment takes effect November 1st, 2014
Canuckiwi Ltd is a business consulting and representation firm with offices located in Auckland (New Zealand), Sydney (Australia) and a satellite office in Calgary (Canada). They specialize in tourism & travel trade marketing, consumer advertising & PR strategies for suppliers and destination marketing organizations worldwide.
The Utah Office of Tourism works to promote tourism into the state through advertising and media contacts. Their mission is to brand and promote Utah’s great experiences and destinations for visitors and citizens in an inspiring way to support and enhance economic vitality and quality of life in their state. Home to five national parks, 43 state parks, seven national monuments, two national recreation areas and The Greatest Snow on Earth®, Utah represents the best of the Rocky Mountains and the Desert Southwest.
Visit www.visitutah.com for more details.