Our thorough tender analysis process gathered and analysed bids from key media, wholesale, and tour operator partners in relation to Discover New England’s brief.
With this specific cooperative marketing, tender responses included a per state buy in level that was considered by each of the six New England States.
Discover New England were provided with a clear synopsis and recommendation as to which cooperative programs to move forward with for the 2016-17 calendar year with the final selection being: Adventure World, House of Travel & Lets Travel Programs.
Press Clippings
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Lets Travel magazine
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